VIZIO signs on as title sponsor for Fiesta Bowl
Participating in this sponsorship deal:
About Sponsor:
Vizio is a privately held producer of consumer electronics, based in Irvine, California, USA. It was founded in October 2002 as V Inc. Vizio's major partner in the consumer electronics arena is AmTran Technology, a Japanese-based OEM/ODM that manufactures more than half of the televisions sold by Vizio and owns a 23% stake in the company. Vizio also manufactures its products in Mexico and China under agreements with ODM assemblers in those countries.
About Property:
The Fiesta Bowl is a United States college football bowl game played annually at the University of Phoenix Stadium in Glendale, Arizona. Between its origination in 1971 and 2006, the game was hosted in Tempe, Arizona at Sun Devil Stadium. Beginning with the 2014 season, Fiesta Bowl became a member of College Football Playoff, hosting a semifinal game every three years, and all the teams playing in this bowl will be selected by the CFP Selection Committee. Previous sponsors included Sunkist, IBM, Tostitos and Vizio.