Walmart signs on as official sponsor for Katy Perry iHeartRadio Album Release Party
Participating in this sponsorship deal:
About Sponsor:
Wal-Mart Stores, Inc. , branded as Walmart since 2008 and Wal-Mart before then, is an American public multinational corporation that runs chains of large discount department stores and warehouse stores. The company is the world's 18th largest public corporation, according to the Forbes Global 2000 list, and the largest public corporation when ranked by revenue. It is also the biggest private employer in the world with over 2 million employees, and is the largest company in the world.
About Property:
The iHeartRadio Theater Los Angeles will kick off with the Katy Perry iHeartRadio Album Release Party which will celebrate the release of her new studio album, PRISM, set to be released that day. The event will feature a live performance and Q&A with Katy Perry discussing the behind-the-making of her upcoming album, hosted by on-air talent and TV personality Mario Lopez. The Theater’s grand opening is sponsored by Sony Electronics and has been equipped with Sony 4K professional cameras and other production equipment, as well as Sony TVs. The event will air in its entirety live on 175 Clear Channel Contemporary Hit Radio (CHR), Adult Contemporary (AC) and Hot AC stations around the country on October 22, at 6 p.m. PT. In addition, the party will be recorded and televised on The CW Network on October 25 at 9 p.m. ET.