Snapshot
August 15, 2016

Weight Watchers signs on as official sponsor for Making Strides Against Breast Cancer

Participating in this sponsorship deal:

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About Sponsor:

Weight Watchers is an international company that offers various dieting products and services to assist weight loss and maintenance. Founded in 1963 by Brooklyn homemaker Jean Nidetch, it now operates in about 30 countries around the world, generally under names that are local translations of “Weight Watchers”. The core philosophy behind Weight Watchers programs is to use a science-driven approach to help participants lose weight by forming helpful habits, eating smarter, getting more exercise and providing support.

About Property:

Cancer touches more than just the people diagnosed. It has an impact on everyone around them. That's why the American Cancer Society Making Strides Against Breast Cancer walk unites communities to celebrate people who have battled breast cancer, educate people about ways to reduce their risk, and empower communities to join the fight. Every dollar you raise and every step you take will save lives by helping people stay well and get well, by finding cures, and by fighting back against breast cancer. Since 1993, nearly 8 million walkers have raised more than $450 million to help fight breast cancer through participating in the noncompetitive, 3- to 5-mile events.

Read More
NEW YORK, Aug. 15, 2016 /PRNewswire/ -- Today, Weight Watchers International, Inc. (WTW) launched Project L.I.F.T. – Live Inspired, Fight Together – a new movement, in collaboration with the American Cancer Society, to inspire and guide breast cancer survivors with free resources focused on tackling the unexpected weight gain that can follow breast cancer treatment. While breast cancer patients have information available to them on breast cancer diagnosis, treatment and recovery, little advice is available to survivors grappling with the very real – though often unexpected – weight gain that can come after treatment. Project L.I.F.T. aims to change that.Weight Watchers and The American Cancer Society Launch Initiative To Support Holistic Health For Breast Cancer SurvivorsMore
Read more at finance.yahoo.com »
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