Westin Hotels and Resorts signs on as presenting sponsor for The Weather Channel
Participating in this sponsorship deal:
About Sponsor:
Westin Hotels & Resorts are an upscale hotel chain owned by <a href="https://sponsorpitch.com/sponsors/starwood-hotels-and-resorts">Starwood Hotels & Resorts Worldwide</a>. As of 2011, Westin operated over 160 hotels in 37 countries. In 1930, hotel owners Severt W. Thurston and Frank Dupar, both of Yakima, Washington USA, formed a partnership in order to manage their hotels more efficiently. Together with Peter and Adolph Schmidt they formed Western Hotels, with seventeen properties, all but one in the state of Washington.
About Property:
The Weather Channel is a US cable and satellite television network that, since May 2, 1982, broadcasts weather forecasts and weather-related news, along with entertainment programming related to weather 24 hours a day. In addition to its programming on the cable channel, TWC also provides forecasts for terrestrial and satellite radio stations, newspapers, and websites, and maintains an extensive online presence at weather.com.