Snapshot
November 06, 2014

Wheat Thins signs on as official sponsor for Six Flags Theme Parks

Participating in this sponsorship deal:

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About Sponsor:

Wheat Thins are a popular baked snack cracker found in North America, distributed by Nabisco, a subsidiary of Kraft Foods Global Inc. in the US, Kraft Foods in Canada and in Australia through wholesaler USA Foods.Vegetable Thins, Pita Thins, and Rice Thins, which both are spun off from Wheat Thins, are available in Canada and some regions of the United States. Wheat Thins come in many variations.

About Property:

Six Flags Entertainment Corp. is the world's largest amusement park corporation based on quantity of properties and the fifth most popular in terms of attendance. The company maintains 14 properties located throughout North America, including theme parks, thrill parks, water parks and family entertainment centers. In 2009, Six Flags properties hosted 23.9million guests.

Activation Locations
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Kraft Foods’ Wheat Thins has partnered with Six Flags on a unique, social media/experiential Labor Day promotion designed to reward thrill-seekerswhile introducing them to the brand’s newest, boldest varieties, Spicy Buffalo and Zesty Salsa.
Read more at www.mediapost.com »
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