Snapshot
April 24, 2017

Whoop signs on as licensee for National Football League Players Association

Participating in this sponsorship deal:

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About Sponsor:

WHOOP is a Boston, Massachusetts-based wearable technology company that offers a performance optimization system that helps elite athletes and teams win. WHOOP provides athletes, their coaches, and trainers with a continuous understanding of strain and recovery to balance training, reduce injuries, and predict performance. The system is currently being used by professional and collegiate athletes, Olympians, and the United States military. In September 2015, the company announced an additional $12 million in funding bringing the company's total funding to $22 million.

About Property:

The National Football League Players Association, or NFLPA, is the labor organization representing the professional American football players in the National Football League (NFL).

Read More
WHOOP, the human performance company, and the National Football League Players Association (NFLPA), via its newly formed athlete-driven accelerator, the OneTeam Collective, today announced a groundbreaking partnership that makes WHOOP the Officially Licensed Recovery Wearable Of The NFLPA. This is the first time a players association in professional sports has partnered with a wearable technology company, providing NFL players easy access to, ownership of, and the option to commercialize their health data.
Read more at finance.yahoo.com »
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