Whoop signs on as for Scuderia Ferrari
Participating in this sponsorship deal:
About Sponsor:
WHOOP is a Boston, Massachusetts-based wearable technology company that offers a performance optimization system that helps elite athletes and teams win. WHOOP provides athletes, their coaches, and trainers with a continuous understanding of strain and recovery to balance training, reduce injuries, and predict performance. The system is currently being used by professional and collegiate athletes, Olympians, and the United States military. In September 2015, the company announced an additional $12 million in funding bringing the company's total funding to $22 million.
About Property:
Scuderia Ferrari is the racing team division of the Ferrari automobile marque. The team currently only races in Formula One but has competed in numerous classes of motorsport since its formation in 1929, including sportscar racing.