Snapshot
February 10, 2020

William Hill signs on as official sponsor for CBSSports.com

Participating in this sponsorship deal:

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About Sponsor:

William Hill plc is one of the largest bookmakers in the United Kingdom. Its headquarters is in the north London suburb of Wood Green and in Leeds, West Yorkshire. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. The company was founded by William Hill in 1934 at a time when gambling was illegal in Britain. It changed hands many times being acquired by Sears Holdings in 1971, then by Grand Metropolitan in 1988, then by Brent Walker in 1989.

About Property:

CBSSports.com (formerly CBS SportsLine.com and SportsLine USA) is an American sports news website operated by the CBS Interactive division of CBS Corporation. It is the website for CBS's CBS Sports division, featuring news, video, and fantasy sports games.

Read More
LAS VEGAS -- CBS Sports and William Hill, America's leading sports book operator, today announced a strategic partnership that makes William Hill the Official Sports Book and Wagering Data Provider across all CBS Sports platforms. The deal will reimagine fan engagement through a unique integration of sports betting, media, product and technology. The partnership will tip off with initial integrations in March on CBS Sports digital platforms, with a full rollout planned for the fantasy football season.
Read more at https://www.cbssports.com »
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