Xbox signs on as official sponsor for Charlotte Speed Street Festival
Participating in this sponsorship deal:
About Sponsor:
The Xbox is a sixth-generation video game console manufactured by Microsoft. It was released on November 15, 2001 in North America, February 22, 2002 in Japan, and March 14, 2002 in Australia and Europe and is the predecessor to the Xbox 360. It was Microsoft's first foray into the gaming console market, and competed with Sony's PlayStation 2, Sega's Dreamcast, and Nintendo's GameCube. The integrated Xbox Live service allowed players to play games online.
About Property:
For more than 25 years, the 600 Festival Association has been commemorating the May races at Charlotte Motor Speedway with spectacular family-oriented events that personify the tremendous growth of motor sports. Celebrating its 19th year, Food Lion Speed Street presented by Coca-Cola transforms the streets of Uptown Charlotte into one of the largest consumer events in the Southeast. With non-stop live musical entertainment, appearances by top Sprint Cup Drivers and celebrities, dynamic exhibits for all ages and an amazing assembly of NASCAR show cars and simulators, Food Lion Speed Street presented by Coca-Cola is an event attended by over 400,000 attendees annually…and it’s FREE!