Xbox signs on as title sponsor for Kylie Minogue's European Aphrodite: Les Folies Tour
Participating in this sponsorship deal:
About Sponsor:
The Xbox is a sixth-generation video game console manufactured by Microsoft. It was released on November 15, 2001 in North America, February 22, 2002 in Japan, and March 14, 2002 in Australia and Europe and is the predecessor to the Xbox 360. It was Microsoft's first foray into the gaming console market, and competed with Sony's PlayStation 2, Sega's Dreamcast, and Nintendo's GameCube. The integrated Xbox Live service allowed players to play games online.
About Property:
Kylie Ann Minogue, OBE , often known simply as Kylie, is an Australian singer, recording artist, songwriter, showgirl, and actress. After beginning her career as a child actress on Australian television, she achieved recognition through her role in the television soap opera Neighbours, before commencing her career as a recording artist in 1987. Her first single, "Locomotion", spent seven weeks at number one on the Australian singles chart and became the highest-selling single of the decade. This led to a contract with songwriters and producers Stock, Aitken & Waterman. Her debut album, Kylie , and the single "I Should Be So Lucky", both performed well on international charts, particularly in Australia and the United Kingdom.