Yokohama signs on as official sponsor for Düsseldorfer EG
Participating in this sponsorship deal:
About Sponsor:
The Yokohama Rubber Company, Limited is a tire company based in Tokyo, Japan. The company founded and started in 1917 in a joint venture between Yokohama Cable Manufacturing and B.F. Goodrich. In 1969 the company expanded to the United States as Yokohama Tire Corporation. The Aspec A300 was the driving force behind its tremendous rise. Branding, especially in Japan, will often use "ADVAN" instead of Yokohama. ADVAN wheels and tires have a strong presence in the aftermarket scene worldwide.
About Property:
Düsseldorfer EG (short DEG) is a German professional ice hockey team in Düsseldorf. It was Germany's most successful hockey club for a long time and had many international players.
Die Sponsorenfamilie der DEG Eishockey GmbH hat sich erneut vergrößert. YOKOHAMA engagiert sich in der kommenden Saison erstmals beim achtmaligen Deutschen Meister. Der renommierte Reifenhersteller aus Japan wird als Team-Partner der DEG künftig unter anderem mit einer TV-Werbebande im ISS DOME sichtbar sein.
Read more at www.deg-eishockey.de/aktuelles/news.html?article=819.com »
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