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November 06, 2014

Zurich Insurance signs on as official sponsor for Spengler Cup

Participating in this sponsorship deal:

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About Sponsor:

Zurich Insurance Group Ltd. (SIX: ZURN) is a Swiss insurance company, commonly known as Zurich, headquartered in Zürich, Switzerland.

About Property:

The Spengler Cup is an annual ice hockey tournament held in Davos, Switzerland. First held in 1923, the Spengler Cup is often cited as the oldest invitational ice hockey tournament in the world. The event is hosted by the Swiss team HC Davos and played each year in Davos, Switzerland, between Christmas and New Year's Day. All the matches are played in the Vaillant Arena.

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The Swiss insurance group will receive advertising at and around the event as part of its package, including on hoardings behind both goals, on Spengler Cup printed products and on the event’s official website. The package also includes a hospitality allocation.
Read more at www.sportspromedia.com »
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