FrstHand began as a photo-blogging social platform aimed at the North American market, focusing on creators of travel photo documentaries. This phase saw moderate success, primarily benefiting from user engagement on the platform.

Despite its North American roots, FrstHand quickly gained traction in almost 130 countries. Over four years, the platform evolved from sharing local travel stories to becoming a global repository of diverse photo documentaries.

FrstHand aims to be the open and liberal go-to platform for publishing global, authentic visual stories, series, documentaries, and photo sets that offers authors the opportunity to sell their content in a safe, easy way while simultaneously offering brands quality, creative stories to use for their editorial, marketing, and personal purposes.

The FrstHand platform is home to 10,000 visual stories and more than 8000 creators. They are made up of professional and amateur photojournalists and photographers creating unique visual stories on topics including travel, religion, social issues, history, business, and many more.

In the past, FrstHand has collaborated with BWT, Fridays for Future, Pica9, PepperTheApp, and Avant Investments.