ORCHID MAGAZINE SPONSOR INFORMATION

ORCHID MAGAZINE is a high fashion magazine with a focus on women of color currently online and Instagram with intention to become a biannual print publication in the near future. The magazine features editorials mainly with women of color as well as articles on ethnic designers globally which makes it truly unique. However nobody is excluded. Also coming shortly is a section on social justice issues of particular concern to people of color and educational for others.

Reader/Follower Demographics
• Age 25-60 Domestically United States and Internationally, 65% Female 35% Male, Races – varied
• Education 40% High School, 50 % College Educated, 10% Advanced Degrees
• 50% Married or Partnered, 50% with Children
• Annual Household income 50 K +

Consumers of
• Wine, Sparkling Wine and Champagne
• Other Alcoholic Beverage Purchasers -Beer, Tequila, Whiskey, Bourbon, Gin, Vodka and open to trying other
• Car Purchasers and Drivers
• Mobile Phone Consumers
• Cable and Telecom Consumers
• Streaming Service Consumers
• Health and Wellness – Vitamins and Health Supplements
• Chocolate Consumers
• Banking Consumers
• Beauty Consumers – makeup, skincare
• Department Store Patrons such as but not limited to Macy’s
• Mass retailers – target, Amazon, Costco etc.
• Banking Services -Banks and Banking Services, Financial Products
• Technology and Accessories Consumers
• Travel Industry Consumers

SPONSOR BENEFITS
Consistent reach of other/previously unreached demographics, increased brand awareness with a focus on promotion of sponsors provided on new magazine web site and ads and promotion on social media – mainly Instagram but also Facebook. Followers 10K across all platforms with high engagement.
Social level - the magazine is focused on increasing ethnic diversity and inclusion and a Sponsor partnership provides an opportunity to align with an ethnic minority/black owned business in the wake of months of protests and increased awareness of inequity between races. Sponsoring this type of project provides brand awareness of your product/s to different demographics as well as an opportunity to demonstrate action against persistent racial inequity – which is of interest to many corporate entities at this time.

MISSION STATEMENT
To increase much needed diversity in the fashion industry by increasing awareness of globally diverse brands/designers and increased involvement of minority fashion or editorial professionals as a whole. However, fashion industry aside representation of young women of color in media and magazines remains an important issue and does wonders for self-esteem for young girls or adolescents.

FOUNDER STORY
SOPHIA BATSON is a 20-year veteran of the fashion Industry and started and has persisted with this magazine because of great need. Whilst in the last 3-4 years she has watched strides in model diversity - designers, creative directors and other senior fashion professionals experience great hurdles with work and progress. Ms. Batson was raised internationally - educated in England and Jamaica, attending University in San Francisco, lived 6 years in Milan, Italy, several years in New York and views the racial inequity and diversity issue on a global scale. With an educational background in Science she was on the path to becoming an M.D. and then switched gears. Her fashion career started as an Assistant at Women’s Wear Daily, and she also spent several years working in banking. The favorite part of her role is mentoring and working with creatives at the start of their professional journey.

Sincerely -- Sophia Batson – Founder and Editor in Chief
[email protected] Tel/WhatsApp +1 917 669 8722 www.linkedin.com/in/sophiabatson

The magazine site is www.orchidmagazine.com Instagram https://www.instagram.com/orchidmagazineofficial/ https://www.facebook.com/orchidmagazineofficial/ IG Handle @orchidmagazineofficial
You can see The Founder’s talks on Race and Fashion and why a publication of this nature remains important here on You Tube Channel https://www.youtube.com/channel/UC9YwlDeXXLwpbOnJBnnMuFw
VIDEO Fundraiser https://www.youtube.com/watch?v=VNf5Oz15Qiw&t=245s

Amount Sought 25,000 USD from MULTIPLE Sponsors or ONE SPONSOR