Led by Olympic choreographer Benoit Richaud, PeakIce Camps bring together the world's top figure skating coaches with elite, Olympic, international as well as junior developing skaters.

Running now across Europe, North America and Japan, PeakIce is the base at which Olympic choreography is created, and choreography for the series of ice shows Carte Blanche Shows is created. It is also the subject of filmed and internationally distributed documentaries about the highest level figure skating athletes, including an exclusive documentary by the Olympic Channel, as well as many more filmed and televised products distributed across broadcasting channels globally, most notably in North America, Europe and Asia.

Camps taking place summer 2021 in Italy, Megeve, Morzine and London will be attended by the highest level Olympic-preparing athletes including Bradie Tennell world #2, Rika Kihira world #1 and Kaori Sakamoto world #3 in the approach to Beijing 2022.

An opportunity exists for an apparel partner to provide branded apparel to the camps, therefore gaining visibility not just through the filmed documentaries but also on an ongoing basis as international athletes go out into their competition lives continuing to wear the apparel provided at the camp at international competition, filmed training and in press opportunities.