Touchline Fracas is unique in media as it’s a predominantly black-owned sports analysis platform managing to deliver intellect, candor and comedy.

Co-Founded in 2014 and utilising their industry experience in Data & Analytics, Project Delivery, Tech & Finance; Morayo Bamidele, Daniel Sofoluke, Lewis Rowland, Ifé Meedolson & Ayo Disu began to cultivate a brand that is a combination of technology, Black British culture, innovation, consistency, talent discovery and experience.

The guiding question that has always shaped Touchline Fracas has been, “what is the future in sports analysis”?

When the platform started in 2014, one of the biggest challenges was making sports analysis more diverse; which is important as over a third of Premier League football players are black yet the vast majority of people analysing the game are not.

Today Touchline Fracas is a continuously evolving refined production machine, competing with both well funded and seasoned sports media platforms. Touchline Fracas stands out as a brand that has an ever-growing audience, dominating social media conversation with unmatched social engagement as evidenced by their Twitter hashtag #TouchlineFracas.

Touchline Fracas has built 7 sports brands, and has scouted an amazing talent pool including an award winning comedian and a critically acclaimed comedic actor. TouchlineFracas continues to challenge conventional mainstream sports media and continues to amplify the best voices from their community.