Industry
Beauty & Cosmetics Sun Care
Hawaiian Tropic is a brand of suntan lotion sold around the world, but more widely available in the United States.
The Company was founded by Ron Rice in 1969. With a $500.00 loan from his Father, he mixed the first batch of Natural Suncare Product in a metal trash can and bottled it from his home garage. After rapid success, he became the largest private manufacturer of sun care products in the United States until being acquired in May 2007 by Playtex Products, Inc. which when combined with Playtex's other brand of sun care, Banana Boat, made Playtex the largest manufacturer of sun care products in the Western Hemisphere. Shortly thereafter, Playtex Products was purchased by Energizer Holdings Inc. in a deal valued at $1.9 billion.[1]

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Hawaiian Tropic is a brand of suntan lotion sold around the world, but more widely available in the United States.
The Company was founded by Ron Rice in 1969. With a $500.00 loan from his Father, he mixed the first batch of Natural Suncare Product in a metal trash can and bottled it from his home garage. After rapid success, he became the largest private manufacturer of sun care products in the United States until being acquired in May 2007 by Playtex Products, Inc. which when combined with Playtex's other brand of sun care, Banana Boat, made Playtex the largest manufacturer of sun care products in the Western Hemisphere. Shortly thereafter, Playtex Products was purchased by Energizer Holdings Inc. in a deal valued at $1.9 billion.[1]

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