Industry
Consumer Goods, Retail, & Services Cosmetics Store
Keywords
e-commerce social commerce video beauty consumer internet internet information technology youtube makeup community cosmetics inspiration commerce
ipsy is the world’s fastest growing and most passionate beauty community. The community is centered around its monthly Glam Bag, a beauty sampling service, which is shipped to over a million subscribers in the US and Canada and is expanding rapidly. ipsy’s Glam Bags generate stylist videos and social posts reaching over 20 million people every month.

ipsy was co-founded in 2011 by Michelle Phan, YouTube’s biggest beauty vlogger, with a mission to “inspire women around the world to express their unique beauty.” Since then, the company has grown to almost 100 employees in offices in the Bay Area and NYC, and in our studio in LA. According to CrunchBase, Ipsy has raised $3.2 million in venture financing to date.
ipsy is the world’s fastest growing and most passionate beauty community. The community is centered around its monthly Glam Bag, a beauty sampling service, which is shipped to over a million subscribers in the US and Canada and is expanding rapidly. ipsy’s Glam Bags generate stylist videos and social posts reaching over 20 million people every month.

ipsy was co-founded in 2011 by Michelle Phan, YouTube’s biggest beauty vlogger, with a mission to “inspire women around the world to express their unique beauty.” Since then, the company has grown to almost 100 employees in offices in the Bay Area and NYC, and in our studio in LA. According to CrunchBase, Ipsy has raised $3.2 million in venture financing to date.

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