Whitetail Smokeless is a small family owned company that was started because we wanted to make a difference in peoples lives. Over the last ten years our family has lost family members to cancer. We know first hand how hard it can be to completely drop tobacco/nicotine cold turkey. Being former dippers ourselves we found the market severely lacking in a quality alternative that actually looked, felt, smelled, tasted and buzzed like real dip so we started making our own for our personal use. We would occasionally share it with friends looking for a safer alternative. We got so many "Dude! you need to make this and sell it" requests that we decided to perfect that product and prepare it for mass market. Since our ultimate goal was to ditch tobacco completely we also wanted to provide the option to step down to lower nicotine levels when you were ready. Of course we think we nailed it, but we want to hear what YOU think. After all, this product was made FOR DIPPERS, by dippers and we won't stop until our customers are satisfied.