Food & Beverage Alcohol - Wine
Mellow Yellow is a brand of wine produced by Casella Wines Pty Ltd. Casella wines is based in Yenda, Australia, which has a population of approximately 1400 people. The Casella family has produced wines since the 1820s in Italy. However in 1957 the Casella family, headed by Filippo Casella and his wife Maria, moved to Australia for a better life. Yellow Tail is a new wine brand and was a chance for the family winery to enter into the bottled wine market—having previously supplied bulk wine to other wineries. Yellow Tail was developed around the year 2000, originally marketed to export countries and became the number one imported wine to the USA by 2003. In that time the family-owned winery expanded 10 times its original size. The winery has the capacity to have approximately 300 million litres on site with more wine produced and stored elsewhere. Read More
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Mellow Yellow is a brand of wine produced by Casella Wines Pty Ltd. Casella wines is based in Yenda, Australia, which has a population of approximately 1400 people. The Casella family has produced wines since the 1820s in Italy. However in 1957 the Casella family, headed by Filippo Casella and his wife Maria, moved to Australia for a better life. Yellow Tail is a new wine brand and was a chance for the family winery to enter into the bottled wine market—having previously supplied bulk wine to other wineries. Yellow Tail was developed around the year 2000, originally marketed to export countries and became the number one imported wine to the USA by 2003. In that time the family-owned winery expanded 10 times its original size. The winery has the capacity to have approximately 300 million litres on site with more wine produced and stored elsewhere. Read More

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Analysis

Reported

almost 4 years ago

Date Signed

12/2019

Term Length

4 years

Est. Fee/Year

1000000

Analysis

Reported

almost 4 years ago

Date Signed

12/2019

Term Length

4 years

Est. Fee/Year

1000000

Analysis

Reported

almost 4 years ago

Date Signed

12/2019

Term Length

4 years

Est. Fee/Year

1000000

Analysis

Reported

almost 4 years ago

Date Signed

12/2019

Term Length

4 years

Est. Fee/Year

1000000

Analysis

Reported

almost 4 years ago

Date Signed

12/2019

Term Length

4 years

Est. Fee/Year

1000000

Key Markets

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Property

Awards

A Latin Grammy Award is an accolade by The Latin Academy of Recording Arts & Sciences to recognize outstanding achievement in the music industry. Unlike the regular Grammy Award which primarily honors music produced in the United States, the Latin Grammy honors works produced anywhere around the world that were recorded in either Spanish or Portuguese. However, both awards have similar nominating and voting processes, in which the selections are decided by peers within the music industry.

Property

Awards

A Latin Grammy Award is an accolade by The Latin Academy of Recording Arts & Sciences to recognize outstanding achievement in the music industry. Unlike the regular Grammy Award which primarily honors music produced in the United States, the Latin Grammy honors works produced anywhere around the world that were recorded in either Spanish or Portuguese. However, both awards have similar nominating and voting processes, in which the selections are decided by peers within the music industry.

Property

Awards

A Latin Grammy Award is an accolade by The Latin Academy of Recording Arts & Sciences to recognize outstanding achievement in the music industry. Unlike the regular Grammy Award which primarily honors music produced in the United States, the Latin Grammy honors works produced anywhere around the world that were recorded in either Spanish or Portuguese. However, both awards have similar nominating and voting processes, in which the selections are decided by peers within the music industry.

Property

Awards

A Latin Grammy Award is an accolade by The Latin Academy of Recording Arts & Sciences to recognize outstanding achievement in the music industry. Unlike the regular Grammy Award which primarily honors music produced in the United States, the Latin Grammy honors works produced anywhere around the world that were recorded in either Spanish or Portuguese. However, both awards have similar nominating and voting processes, in which the selections are decided by peers within the music industry.

Property

Awards

A Latin Grammy Award is an accolade by The Latin Academy of Recording Arts & Sciences to recognize outstanding achievement in the music industry. Unlike the regular Grammy Award which primarily honors music produced in the United States, the Latin Grammy honors works produced anywhere around the world that were recorded in either Spanish or Portuguese. However, both awards have similar nominating and voting processes, in which the selections are decided by peers within the music industry.

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