Snapshot
April 15, 2016

Anheuser-Busch InBev signs on as official sponsor for Werder Bremen

Participating in this sponsorship deal:

2n3kniao 400x400 Sv werder bremen logo.svg

About Sponsor:

Anheuser-Busch Companies, Inc. , is an American brewing company. The company operates 12 breweries in the United States and 18 in other countries. It was, until December 2009, also one of America's largest theme park operators; operating ten theme parks across the United States through the company's family entertainment division, Busch Entertainment Corporation. As a a wholly owned subsidiary of Belgian-Brazilian Inbev Anheuser–Busch InBev, the regional headquarters are still located in St. Louis, Missouri.

About Property:

Sportverein Werder Bremen von 1899 e. V. , commonly known as Werder Bremen, is a German sports club located in Bremen in the northwest German federal state Free Hanseatic City of Bremen. The club was founded in 1899 and has grown to 40,400 members. It is best known for its association football team.

Activation Locations
Read More
Neben der bestehenden lokalen Haake-Beck-Kooperation wird das Unternehmen für die überregionale Vermarktung auch ihre international vertriebene Marke Beck‘s nutzen. „Auch wenn wir die Marke Beck's überwiegend im Umfeld von Musik einsetzen, also beispielsweise als größter deutscher Festivalsponsor im Bierbereich, werden wir das alkoholfreie Beck's Blue auf den TV-Werbebanden bewerben. Wer Werder im TV sieht, wird mit Beck's demnächst gleich ein weiteres Bremer Aushängeschild sehen", so Höper mit einem Augenzwinkern.
Read more at www.werder.de/aktuell/news/business/importiert/ab-inbev-pm/.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional