Snapshot
November 06, 2014

Europcar signs on as official sponsor for Tour Down Under

Participating in this sponsorship deal:

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About Sponsor:

Europcar is a Paris based car rental company owned by the French investment company Eurazeo, after its sale by the Volkswagen group. The company was founded in Paris in 1949. Europcar today operates a fleet of over 200,000 vehicles at 2,825 locations in 143 different countries covering Europe, North America, The Middle East, Africa, Latin America, the Indian Ocean, the Caribbean and Asia Pacific.

About Property:

The Tour Down Under is a cycling race in and around Adelaide, South Australia. The race starts on the 3rd Tuesday of January each year and attracts riders worldwide. In 2005, the Tour Down Under was promoted by the Union Cycliste Internationale highest ranking outside Europe. In 2008 the Tour Down Under became the first UCI ProTour in Australia, and the following year it became the inaugural event of the UCI World Ranking calendar.

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Although it has been a tough couple of months for the sport, as evidenced by the withdrawal from sponsorship of companies such as Rabobank and Exergy, there is some welcome news for cycling with confirmation of two backers either getting involved or continuing their support of key events.
Read more at www.velonation.com »
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