Fendi signs on as official sponsor for The Trevi Fountain
Participating in this sponsorship deal:
About Sponsor:
Fendi is an Italian designer of luxury merchandise. The company is well known for its "baguette" handbags. It was launched in 1925 by Edoardo and Adele Fendi, as a fur and leather shop in Via del Plebiscito, Rome; but today is a multinational luxury goods brand owned by LVMH. Karl Lagerfeld is the creative director.
About Property:
The Trevi Fountain is a fountain in the Trevi district in Rome, Italy. Standing 26.3 metres high and 49.15 metres wide, it is the largest Baroque fountain in the city and one of the most famous fountains in the world.
The 20-month project on one of the city's most iconic fountains was unveiled at a city hall press conference Monday featuring Fendi designers Karl Lagerfeld and Silvia Venturini Fendi, who said the project combined a love of Rome's past with a need to preserve its future.
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