Gatorade signs on as official sponsor for Battle for the Mitten
Participating in this sponsorship deal:
About Sponsor:
Gatorade is a brand of sports-themed food and beverage products, built around its signature product: a line of sports drinks. Gatorade is currently manufactured by PepsiCo, distributed in over 80 countries. The beverage was first developed in 1965 by researchers at the University of Florida, to replenish the combination of water, carbohydrates, and electrolytes that the school's student-athletes lost during rigorous athletic competitions. Its name was derived from the collective nickname of the university's athletic teams, "the Gators".
About Property:
The Battle for the Mitten is a rugby match first played in October 2018 between Michigan State University Rugby Club and the University of Michigan Rugby Club. The rivalry match will be played under the lights at Cooley Law School stadium in Lansing the night before the UofM vs. MSU football game.