Gatorade signs on as for Women's National Basketball Association (WNBA)
Participating in this sponsorship deal:
About Sponsor:
Gatorade is a brand of sports-themed food and beverage products, built around its signature product: a line of sports drinks. Gatorade is currently manufactured by PepsiCo, distributed in over 80 countries. The beverage was first developed in 1965 by researchers at the University of Florida, to replenish the combination of water, carbohydrates, and electrolytes that the school's student-athletes lost during rigorous athletic competitions. Its name was derived from the collective nickname of the university's athletic teams, "the Gators".
About Property:
The Women's National Basketball Association (WNBA) is a women's professional basketball league in the United States. It currently is composed of twelve teams. The league was founded on April 24, 1996 as the women's counterpart to the National Basketball Association (NBA). League play started in 1997; the regular season is currently played from June to September with the Finals in October.