Highland Spring signs on as official sponsor for Tour of Britain
Participating in this sponsorship deal:
About Sponsor:
Highland Spring is the United Kingdom's leading supplier of bottled water. It produces still and sparkling water at its factory in Blackford, Perth and Kinross, Scotland, although despite the name this area is not actually within the Scottish Highlands. Highland Spring was the highest-selling sparkling water in the UK in 2008 and consolidated its 2nd place position in the UK still water market.
About Property:
The Tour of Britain is a multi-stage cycling race, conducted on British roads, in which participants race across Great Britain to complete the race in the fastest time. The event dates back to the first British stage races held just after the Second World War, since when various different events have been described as the Tour of Britain, including the Milk Race, the Kellogg's Tour of Britain and the PruTour. The current version of the Tour of Britain began in 2004 and is part of the UCI Europe Tour.