Icebreaker signs on as official sponsor for Whistler Blackcomb
Participating in this sponsorship deal:
About Sponsor:
Icebreaker is a privately held outdoor and sport clothing designer and manufacturer, headquartered in Wellington, New Zealand. It was founded in 1994 by Jeremy Moon, and now supplies its clothing to more than 4,000 stores in 44 countries. The company began by specialising in the production of merino baselayer long underwear.
About Property:
Whistler Blackcomb is a major ski resort located 125km north of Vancouver, in British Columbia, Canada. By many measures it is the largest ski resort in North America; it is 50% larger than its nearest competitor in terms of size, has the greatest uphill lift capacity, and until 2009, had the highest vertical skiable distance by a wide margin. Whistler Blackcomb also features the Peak 2 Peak Gondola for moving between Whistler and Blackcomb mountains at the top; Peak 2 Peak holds records for the highest and longest unsupported cable car span in the world. With all of this capacity, Whistler Blackcomb is also often the most-visited ski resort, often besting 2 million visitors a year.