Kia signs on as official sponsor for The Voice
Participating in this sponsorship deal:
About Sponsor:
Kia Motors, headquartered in Seoul, is South Korea's second-largest automobile manufacturer, following the Hyundai Motor Company.
About Property:
The Voice is an American reality talent show that premiered on April 26, 2011 on the NBC television network. Based on the reality singing competition The Voice of Holland, the series was created by Dutch television producer John de Mol. It is part of an international series. The Voice immediately proved to be a hit for NBC and in May 2011, it was confirmed that the network had renewed the show for a second season, set to premiere on February 5, 2012.
Three premier advertisers have signed on as official sponsors of season two of THE VOICE, NBC's hit singing competition premiering February 5 after the Super Bowl. Kia Motors, Sprint and Starbucks Coffee Company will appear throughout the season in a series of on-air integrations, branding opportunities and extensive digital programs. All three sponsors will appear in THE VOICE's post Super Bowl episode.
Read more at tv.broadwayworld.com »
Comparable Deals
Nearby Deals
View cost of comparable deals
Signup as ProfessionalView Deal Details
Signup as Professional
<2>View Deal Makers
Signup as Professional