Kiehl's signs on as official sponsor for Marvel Entertainment
Participating in this sponsorship deal:
About Sponsor:
Kiehl's is an American cosmetics brand retailer that specializes in making premium skin, hair, and body care products. Founded as a single pharmacy in New York City's East Village in 1851, Kiehl’s was purchased by the L'Oréal Group in 2000 and currently has more than 30 retail stores worldwide, supplemented by sales in high-end department stores.
About Property:
Marvel Entertainment, LLC, formerly Marvel Enterprises and Toy Biz, Inc., is an American entertainment company formed from the merger of Marvel Entertainment Group, Inc. and Toy Biz, Inc. The company is known for its comic books and, as of the 2000s, films via its Marvel Studios.
The historic New York City store is the backdrop for a free one-shot for customers. The star-spangled Avenger's latest adventure takes place in the historic Kiehl's store in a special Captain America comic book.(Photo: Marvel Comics)Story HighlightsKiehl's and Marvel Comics team for a special Captain America comic bookOne-shot is tied to the launch of a new anti-aging moisturizerThe comic features the original Kiehl's store opened in 1851
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