MilkPEP signs on as official sponsor for Nickelodeon Kids' Choice Awards
Participating in this sponsorship deal:
About Sponsor:
The Milk Processor Education Program (MilkPEP), Washington, D.C., is funded by the nation's milk processors, who are committed to increasing fluid milk consumption. MilkPEP activities are led by a 15-member board, which is monitored by the U.S. Department of Agriculture's (USDA) Agricultural Marketing Service.
About Property:
The Nickelodeon Kids' Choice Awards, also known as the KCAs or Kids Choice Awards, is an annual awards show that airs on the Nickelodeon cable channel, which airs live and is usually held and telecast live on a Saturday night in late March or early April, that honors the year's biggest television, movie, and music acts, as voted by Nickelodeon viewers. Winners receive a hollow orange blimp figurine, a logo outline for much of the network's 1984-2009 era, which also functions as a kaleidoscope.