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April 15, 2019

Puma signs on as official sponsor for La Liga

Participating in this sponsorship deal:

Data Laliga logo

About Sponsor:

Puma SE, officially branded as PUMA, is a major German multinational company that produces high-end athletic shoes, lifestyle footwear and other sportswear. Formed in 1924 as Gebrüder Dassler Schuhfabrik by Adolf and Rudolf Dassler, relationships between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma. Puma is currently based in Herzogenaurach, Germany.

About Property:

La Primera División[a] (First Division) de la Liga de Fútbol Profesional (LFP), officially known as LaLiga (/læˈliːɡə/, Spanish: [la ˈliɣa], The League),[1] is the top professional association football division of the Spanish football league system. It is contested by 20 teams, with the three lowest-placed teams relegated to the Segunda División and replaced by the top two teams in that division plus the winner of a play-off.

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PUMA is adding LaLiga to a strong roster of PUMA football players, including some of the best players in LaLiga: Luis Suárez, Antoine Griezmann, Jan Oblak, Samuel Umtiti, Santi Cazorla, Marc Bartra, and Giovani Lo Celso. The start of the 2019/20 La Liga season will also see the addition of two new clubs: Girona FC and Valencia CF.
Read more at https://about.puma.com »
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