Snapshot
November 06, 2014

Qantas signs on as official sponsor for The Voice

Participating in this sponsorship deal:

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About Sponsor:

Qantas Airways Limited is the flag carrier of Australia. The name was originally "QANTAS", an acronym/initialism for "Queensland and Northern Territory Aerial Services". Nicknamed "The Flying Kangaroo", the airline is based in Sydney, with its main hub at Sydney Airport. It is Australia's largest airline, the oldest continuously operated airline in the world and the second oldest in the world overall. Qantas headquarters are located in the Qantas Centre in the Mascot suburb of the City of Botany Bay, Sydney, New South Wales.

About Property:

The Voice is an American reality talent show that premiered on April 26, 2011 on the NBC television network. Based on the reality singing competition The Voice of Holland, the series was created by Dutch television producer John de Mol. It is part of an international series. The Voice immediately proved to be a hit for NBC and in May 2011, it was confirmed that the network had renewed the show for a second season, set to premiere on February 5, 2012.

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Running throughout the series, Qantas will also have in-show integration including the airline being the travel partner of the third series of the show, with the sponsorship covering flights for contestants.
Read more at mumbrella.com »
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