Snapshot
July 27, 2018

Qatar National Bank signs on as official sponsor for International Association of Athletics Federations (IAAF)

Participating in this sponsorship deal:

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About Sponsor:

Established in 1964 as the country's first Qatari-owned commercial bank, Qatar National Bank has an ownership structure split between the Qatar Investment Authority and the private sector . QNB Group has steadily grown to be among the largest banks in the Middle East and North Africa Region and is by far the leading financial institution in the country with a market share approaching 40% of banking sector assets and a distribution network of 60 branches and offices in addition to more than 200 ATMs.

About Property:

The IAAF is the global governing body of the sport of athletics (Track & Field). It is an organization comprised of 214 member federations who are responsible for the development and oversight of the sport, from grassroots to elite competition. Athletics is the the Olympic Games' #1 sport, both in terms of fanbase/audience, as well as the number of athletes and number of countries represented. The IAAF World Championships, which is staged every two years, is the world's third largest sporting event (behind the Olympic Games and FIFA World Cup). The London 2017 edition of the championships boasted more than 700,000 spectators, 2035 athletes representing 200+ countries, 3500 accredited media and over 1.25 BILLION viewers from around the globe. A full list of IAAF properties, including elite competitions, recreational events and youth development programs can be found here: https://www.iaaf.org/competition

Read More
The four-year deal will see the leading financial institution in the Middle East and Africa involved in all IAAF World Athletic Series events including the IAAF World Athletics Championships 2019 in Doha next year
Read more at https://www.iaaf.org/news/press-release/iaaf-qnb-announce-new-partnership.com »
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