Reese's Peanut Butter Cups are candies made of chocolate-coated peanut butter marketed by <a href="https://sponsorpitch.com/sponsors/hershey-s">The Hershey Company</a> that pioneered the way to the generic peanut butter cup. They were created in 1928 by H. B. Reese, a former dairy farmer and shipping foreman for Milton S. Hershey. Reese was inspired by Hershey, so he left dairy farming to start his own candy business. The H. B. Reese Candy Co. was established in the basement of Reese's house in Hershey, Pennsylvania, and used Hershey chocolate in his confections. Reese's Peanut Butter Cups were his most popular candy, and Reese eventually discontinued his other lines. In 1963, several years after his death, Reese's company was sold to The Hershey Company, then known as Hershey Foods Corporation, for $23.5 million. The H.B. Reese Company is maintained as a subsidiary of Hershey because the Reese plant workforce is not unionized, unlike the main Hershey plant.
Twitch (formerly Twitch.TV) is a live streaming social video platform owned by Amazon, who's focused on video game lifestyle content including video games, eSports, music and poker. According to internal analytics, there are over 100 million viewers on Twitch every month, with the average viewer watching an hour and a half a day. Twitch sponsorship opportunities include physical and online trade show visibility at Twitch booths and TwitchCon, custom program campaigns for clients around influencers, eSport partner/team/event sponsorship and simple media campaigns. http://www.twitch.tv/year/2014