Santander signs on as title sponsor for La Liga
Participating in this sponsorship deal:
About Sponsor:
The Santander Group /ˌsɑːntɑːnˈdɛər/ is a Spanish banking group centered on Banco Santander, S.A. (Spanish: [ˈbaŋko santanˈder]).
About Property:
La Primera División[a] (First Division) de la Liga de Fútbol Profesional (LFP), officially known as LaLiga (/læˈliːɡə/, Spanish: [la ˈliɣa], The League),[1] is the top professional association football division of the Spanish football league system. It is contested by 20 teams, with the three lowest-placed teams relegated to the Segunda División and replaced by the top two teams in that division plus the winner of a play-off.
Banco Santander SA will pay about 60 million euros ($66 million) to become the title sponsor of Spain’s top professional soccer leagues for at least three seasons, according to people familiar with the matter.
Read more at www.bloomberg.com »
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