[VIDEO] Facebook Reveals New Ad Campaign

Facebook today reached one billion users and to celebrate, CEO/Founder Mark Zuckerberg, revealed that the social network will be launching this new ad campaign in 13 countries across the world. The spot entitled, The Things That Connect Us, is the first from its agency of record, Wieden & Kennedy, which also calls such brands as Nike, EA, Coke and Kraft as clients. #strategytag

Wind Turbines Take The Runway At Chanel's Eco-Friendly Fashion Show

Chanel's spring/summer 2013 show at Paris' Grand Palais earlier this week gave a whole new meaning to the idea of eco-friendly fashion. To showcase the new energy of the brand, models strutted the runway amongst giant wind turbines and tilted solar panels. The fashion line also sported environmentally friendly elements such as a sweater with a turbine graphic and dress with solar panels. Check ...

[VIDEO] Rube Goldberg The Red Bull Way

Red Bull Germany recently came up with a creative way to promote their adrenaline drink in Germany. The energy beverage giant sponsored this human powered Rube Goldberg Freerunning machine, the brainchild of freerunning specialist, Jason Paul. Rube Goldberg machines are inventions that are deliberately over-engineered to perform a fairly simple task. "Performing simple tasks in a complex ma...

Microsoft Promotes Windows 8 With Free WiFi Partnership

Microsoft, in partnership with Boingo, is sponsoring free Wi-Fi access at high-traffic New York and San Francisco locations from now through the end of the year to promote the launch of Windows 8. The Wi-Fi sponsorship aims to introduce the new Windows Store for Windows 8 to the consumer and app builder community. As part of the holiday promotion, Microsoft's sponsored Wi-Fi is immediately ...

Watch Red Bull Sponsor Its Most Daring Stunt Yet With Us, Live!

Red Bull Stratos, scheduled for this morning, will see Austrian skydiver, Felix Baumgartner, attempt to achieve his dream by becoming the first person to break the speed of sound in freefall. To do this, Baumgartner will step out of a capsule approximately 120,000 feet above the ground. Already delayed by a day, plans for the 23-mile free fall were on hold Tuesday morning due to high winds, but...

Pepsi Promotes Gameplay With 'Social' Vending Machine

Pepsi has launched a touch-screen Interactive Vending machine that allows consumers to buy, gift and play games with PepsiCo beverages. The pilot program is currently being tested at five General Growth Properties malls throughout the U.S. with hopes of a wider roll out if the pilot is successful. Among other things, the vending machine lets you share Pepsi with your friends via a gifting featu...

Report: Anschutz Asking $10 Billion For AEG

According to Reuters, Philip Anschutz has kicked off the auction for Anschutz Entertainment Group (AEG) "with an expectation that the company should draw bids in the $10 billion range." Reuters reports that the the company, which owns premier sports and entertainment assets such as the Staples Center, Rose Garden, Home Depot Center, Los Angeles Kings hockey team and Los Angeles Galaxy pro socce...

Nike Creates Real Life Flipbook With Dozens Of CP3 Body Doubles

Wieden+Kennedy and Nike recently found a unique way to promote the launch of the new Jordan CP3.VI. Dozens of Chris Paul body-doubles lined Venice Beach in frozen poses, one slightly enhanced from the next, to create a human flipbook of sorts as curious spectators looked on. In less than a week, the 'Cut Through L.A.' video has been viewed over 550,000 times on YouTube. Check it out for yourse...

Check Out This Automaker's Amazing 'Printeractive' S.I. Ad

Buckle up, readers of the October 15th Sports Illustrated and say goodbye to the stodgy full page print ad. Watch what happens when you put an iPad behind this Lexus print ad for its new Lexus 2013 ES. Using CinePrint technology the car comes to life, even turning on its own headlights, in what Mashable calls "the world's most interactive print ad." Via Mashable #activationstag

All Blacks Confirm Blockbuster Sponsorship Deal

New York-based insurer, AIG, will join adidas on one of the most recognizable jerseys in sports. The New Zealand Rugby Union today confirmed a groundbreaking new deal with global insurance company American International Group (AIG) signing on to back the national game from the community level to the All Blacks. As part of the 5 and a half year deal, the All Blacks will carry AIG's logo on the f...