UBS Picks Stock Winners for 2010 World Cup

The analysts at UBS have taken a break from the sovereign debt crisis to make some World Cup “just for kicks” stock picks, and predict which team will win. Read More >>

Samsung Offers Pro Soccer Contract

In partnership with soccer magazine, FourFourTwo, and soccer club, Swindon Town FC, Samsung is launching a nationwide search for one amateur player who will join the professional squad under a one year professional contract. The Pro Contract Promotion is part of a new partnership between the electronics giant and the English football club. Entrants can upload their profiles to the Samsung mic...

Deutsche Bank setzt Partnerschaft mit den Berliner Philharmonikern

Only a week after Credit Suiss re-upped with the New York Philharmonic, Deutsche Bank has decided to extend its sponsorship agreement with the Berliner Philharmoniker by another five years, until 2015. The Frankfurt-based I-Bank has been the exclusive sponsor of the Berliner Philharmoniker since 2002. "We are pleased to continue our partnership with this outstanding orchestra," Dr. Josef Ac...

Telegraph Makes Tough Crowd for Eurostar Sponsorship Announcement

With unabashed over-currents of cultural bias, the Telegraph took a big swipe at Eurostar's announcement as London 2012's 29th sponsor, earlier today. Noting the late start time and absence of champaign, The Telegraph was particularly put off by the "tatty train:" "...here was a tatty train with a transfer of the Olympic logo and an embassingly kitsch drawing of the curtains by the officials...

Nissan Sponsors Amgen Cycling Tour for LEAF

Nissan has signed a two-year agreement to serve as the official vehicle of the Amgen Tour of California pro cycling race. During the 2010 Amgen Tour of California, cycling will get a look at the new Nissan LEAF, a 100 percent electric, zero emissions vehicle. Nissan will also use the race to activate its sponsorship of Team RadioShack, led by seven-time Tour de France winner Lance Armstrong an...

Links 05/12/10

Deals Deutsche Bank Renews with Berlin PhilharmonicMercedes confirms Deutsche Post Sponsorship DealNissan sponsors Amgen Tour of California for LEAFLondon 2012 Signs Eurostar as 30th Sponsor Trends & Tidbits Milwaukee Brewers consider presenting PGA Champions Tour eventUBS Picks Stock Winners for 2010 World Cup Activations Aegon uses #tennis deal to raise brand awarenessBest Under ...

Seems someone at LOCOG wasn't a big fan of yesterday's Telegraph piece

Yesterday, the Telegraph took some time to detail the inadequacies of Eurostar's Olympic announcement in an article entitled "Eurostar sponsorship presentation quickly runs out of steam." Seems somebody at LOCOG wasn't a big fan of the constructive criticism. The story is no longer up on the Telegraph's site (the page it was on is no longer available here). From the looks of things in this vi...

Adidas Unveils Global World Cup Spot

Adidas has unveiled its new world cup spot, a :90 piece entitled "Fast vs. Fast" that features Lionel Messi, David Villa and Zinedine Zidane. The ad, which plugs Adidas' Facebook page, was dropped on YouTube on Monday and has already gathered 17,000+ views. The campaign, which will run on global TV leading up to the Cup, was built by adidas' agency partner, 180 Amsterdam and RIOT. Adidas is th...

Art Gallery 'Sells Out'

Ever been jealous of those big-wigs with museum wings named after them? Well, now's your chance to taste that greatness. According to this piece, LA's Monte Vista art gallery has come up with a fundraising plan to ebay off the naming rights to various landmarks throughout the gallery. Read More >>

DC's Screen on the Green Enlists 4,000 Social Media Savvy Salespeople

Last year, Washington's Screen on the Green summer film series on the National Mall was saved because an avalanche of last minute community support enticed Comcast to pick up HBO's sponsorship. The catalyst? A facebook group. This year, Comcast is cutting back to provide a third of the funding and with HBO providing another third, that leaves a substantial sponsorship necessary to once again ke...